Down the Street Designs
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ESPN: Bron Bron Land

We were asked by ESPN to create an interactive, illustrated map for Lebron James’s arrival in our hometown of Los Angeles. The full editorial, which focuses on how Lebron is turning LA into the capital of his personal empire, can be seen at ESPN.com

 

ESPN: Bron Bron Land

We were asked by ESPN to create an interactive, illustrated map for Lebron James’s arrival in our hometown of Los Angeles. The full experience focuses on how Lebron is turning LA into the capital of his personal empire.

See the full project here.

Client: ESPN
Creative Director: Heather Donahue
Developer: Joseph Maese
Illustration/Animation: Down the Street

 
 

The Map

Since Lebron James moved to Los Angeles, he has been expanding his enterprises and career. This is an illustrated map that we’ve created to show the vastness of his projects.

 
 

Portrait of Lebron James that we illustrated for ESPN’s banner link to the map

Animated segments of the interactive map

Animated segments of the interactive map

Interiors

 

Some of these locations have interiors that the viewer can interact with. Above are the interiors for the Nike store and barber shop.

 
 
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Icons

As the viewer navigates around the interactive map, icons let them know which location they’re currently visiting.

 
 
 
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