ESPN: Bron Bron Land
We were asked by ESPN to create an interactive, illustrated map for Lebron James’s arrival in our hometown of Los Angeles. The full experience focuses on how Lebron is turning LA into the capital of his personal empire.
Client: ESPN
Creative Director: Heather Donahue
Developer: Joseph Maese
Illustration/Animation: Down the Street
The Map
Since Lebron James moved to Los Angeles, he has been expanding his enterprises and career. This is an illustrated map that we’ve created to show the vastness of his projects. Users were able to navigate between each point to get a closer look into all of James’s investments and projects.
Some of these locations have interiors that the viewer can interact with. Above are the interiors for the Nike store and barber shop.
